Your support can provide a vital contribution to the work we do.

There are many ways you can support us.


Water Sensitive Farming (WSF) is an initiative that provides independent farm support and advice. The aim is to deliver practical on-farm measures that improve the quality and resilience of the surrounding water environment.

Operating at a catchment scale (mainly in the Broadland Rivers and Cam and Ely Ouse catchments), our farm advisors develop bespoke and flexible soil and water solutions that are tailored to individual needs.

For more information, and to see the full list of grant options, view the WSF farmer leaflet.

Read our Land Management Newsletters, created in partnership with the Wissey Water Quality Group.

WSF has been funded by the Coca-Cola and WWF Freshwater Partnership since 2012, and is now also proudly supported and funded by Tesco.

In addition, WSF is acting as the key delivery mechanism for delivering water quality and quantity improvements in East Anglia, as part of the Courtauld 2025 Water Ambition. More info here.


Would you like to talk to one of our farm advisors?

Our advisors provide free, independent and confidential farm support. This will include a visit to your farm, opportunity mapping, and the provision of some advisory notes. You may also receive a bespoke grant for practical on-farm measures to benefit your business and the environment.

Head of Farming and Water

Ed Bramham-Jones


Alison Smyth


Sam Hurst

Water Sensitive Farming Projects

Conservation and Restoration

Education and Engagement

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Passionate about seeing Norfolk’s rivers protected and restored?

You can support our work in a number of ways.

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